Timeliness: The use of gender and sexuality to divide the public for political purposes is extremely relevant at the moment, with attacks on trans rights, initiatives to limit gay marriages, etc..

Media track record: The reception for Lindisfarne and Neale's, Why Men? included interviews, book talks, and podcasts, including for France 4, Times Radio, and at King's College London, the Royal Anthropological Institute, the York Festival of Ideas and the University of Amsterdam.

Relevance: A book about money and love, it examines the effects of neoliberalism have used gender and sexuality to maintain inequality and how forces from below have fought back also using gender and sexuality.